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Spring-Summer 2019 Campaign

Spring-Summer 2019 Campaign

" What I look for when I get dressed: a mix of balance and inconsistency "


Frédéric Beigbeder


After the endorsment of a capsule collection last autumn, the famous French writer & journalist, Frédéric Beigbeder becomes the first Figaret Paris ambassador.

A new campaign with the french "je ne sais quoi" for a new playful ambition; because not being serious is very serious.

Brightness, white poplin, brilliance and a touch of flippancy... a successful mixture for this season, which opens like a blank notebook where everything remains to write...
Because the shirt carries an extra soul and offers infinite possibilities, new collars and shapes emerge in this collection to enlighten personalities ; our Straight collar that offers this season a modern and elegant alternative.

At the end of winter, we are opening spring with a wardrobe of key staples. From business to casual, from tiny stripes to dots, from timeless white to surprising pink, some easy to wear classics that can be twisted.
Summer is coming. Charming and irreverent, alluring and charismatic, the shirt is essential and redesigned in new versions: fluid printed silk, shirt-dress or twisted tunic for her ... shortened to be worn untucked for him, with our Gaston model.

And finally, new silhouettes inspired by travel and sea ballads. For men, a leather teddy comes to play on a background of light shirts metaphors of summer days. For women, shapes are lightened for elegant outings.